Patient Acquisition Cost (PAC)

Track how much it costs to acquire a new patient by calculating marketing expenses divided by new patients gained.

Return on Investment (ROI)

Measure the financial return of your marketing campaigns by comparing revenue generated against the cost of your marketing efforts.

Patient Retention Rate

Monitor the percentage of patients who return for services, indicating the effectiveness of your engagement and loyalty programs.

Conversion Rate

Track the percentage of leads or website visitors that schedule appointments or take desired actions, reflecting campaign success.

Online Appointment Booking Rate

Evaluate how many patients use online systems to book appointments, showcasing convenience and digital engagement.

Social Media Engagement

Measure likes, comments, and shares on healthcare posts, indicating patient interaction and brand awareness across social platforms.

Ready to optimize your healthcare marketing? Partner with Crawl Math, the premier agency specializing in boosting patient acquisition, retention, and engagement. Contact us today for a custom strategy!